Blog Rush
If you’re wondering what the new widget at the top of the sidebar is for, it is the brainchild of John Reese, founder of the new BlogRush cooperative syndication network. The widget is great for directing targeted traffic to your blog, and works by putting a link to your latest article on another similar blog to your own for each visit your blog receives.
Effectively you earn “syndication credits” based on the traffic at your blog, and those credits are used to put links to your blog in the BlogRush widget displayed by other blogs related to your own, where related is determined by a broad category you choose when you sign up, and by some magic formula applied by the BlogRush folks.
It’s a great way to advertise your blog without spending actual money, and judging by the number of blogs that have adopted it already it will be a huge success.
In addition to the syndication credits you earn from your own page views, you also get bonus syndication credits from the traffic of anyone you refer using a direct referral link you are given when you sign up yourself, and another bonus from the traffic of anyone they refer and so on for up to 10 levels! To take full advantage of this, you’ll want to sign up as soon as possible so that you have more chance that other bloggers who visit your site won’t have already signed up through someone else’s referral link. So, what are you waiting for? Sign up already!